Topic: A GDI Downline Retention Strategy
Hi folks,
Recently, while replying to this thread, I started explaining an idea I have been working with as far as GDI goes, so I thought perhaps I should outline my strategy a bit more in detail, so that people can see how it can not only help motivate their downline members, but also help with retention.
I'm still quite new to building my downline, and not as successful as some others here. Still, I thought that I ought to share this idea that I'm implementing myself, in case it helps someone.
I guess the 2 things to always keep in mind when trying out something like this are:
1. The long term vision - where is this tactic going to take me 1 year from now? If the answer is - "I'm going to be be left with 20-25 downline members, even though I got 300 initially", we need to evaluate, because something is wrong somewhere - (possibly in our priorities?). If we only focus on the GDI weekly bonuses, and not build our GDI downline as a team, we will end up losing all or most of our downline eventually.
2. Think about the underdog down below me struggling - and remember what it was like when I personally got started; how difficult it was. Put myself in his shoes and empathize a bit. I can't be just thinking about how much I'm making and forget that poor guy! My conscience just won't permit me to do that. That's what all these so-called internet gurus do who take your money and leave you out in the cold! What makes us any different then? Greed and selfishness just don't pay! I guess that's the whole different culture here at APS: pay it forward! And may I add - pay it below!
Anyhow, we all are aware of the GDI forced matrix and how it works to help grow your downline, and keeps them motivated. On the other hand, I can understand that there are many here who depend on the GDI weekly bonuses as well, which they might not be able to benefit from, were they to use the GDI Forced Matrix.
Here is an alternative method which can hopefully accomplish similar results, albeit it will take a bit more effort from our side. Before starting, let's remember that in GDI you can only earn upto 5 levels in your downline.
Okay! Here is how:
Let's start with a completely new account, which means you just signed up today or that you don't have anyone under you yet. You start your promotions, and then you start getting some downline members and it grows regularly.
This is good news, since you are obviously qualifying for the weekly bonuses.
Now what do you do with your growing downline? If you just let them grow horizontally, and you don't build your matrix deep, eventually you will end up losing most of your downline if they can't promote and get signups themselves.
Okay, here is a plan.
Let's say you get Bob, Harry, Tom, Sally, and Mike under you (in that order). While they are in their first 7 days, you can move them down in your downline.
Edit: You can only move people 1 level down. However, you can do this for one level, but the rest of the plan can be used with the GDI Forced Matrix to build your downline still.
Step 1: You build in this order (build vertically):
Level 1: Bob
Level 2: Harry
Level 3: Tom
Level 4: Sally
Level 5: Mike
Now what you have done is you have given residual incomes of $4 for Bob, $3 for Harry, $2 for Tom, and $1 for Mike. This is good already, and everyone is quite happy. But they have more reason to cheer.
Next, you get more signups (Tracy, Ben, Ashley, Ken, Philip, Matt). So you start building in this order:
Go to level 4 and build under Sally (your level 5 will now look like this):
Level 5: Mike, Tracy, Ben, Ashley, Ken, Philip.
Stop at 6 (and don't build too much wider than that as it will take the matrix longer to fill up).
You have Philip left. You place him under Tom now - next to Sally. You will now build under him by placing new signups there until he gets 6 under him.
Let's see what you have achieved so far:
Level 1: Bob - residual income: $9 per month. ($1 more and his GDI is free!)
Level 2: Harry - Has residual income of $8 per month.
Level 3: Tom - residual income of $8 per month.
Level 4: Sally - residual income of $6 per month.
Level 5: You can put Mike in the forced matrix if you like, or you can promote his link to help him get a few signups. This will motivate him quite a bit, and might even help him earn about 1-2 weekly bonuses, which can earn him money to buy himself a Viral URL account for $197 (under you, so you get paid $100 commission - see? Your missed GDI weekly bonus comes back). Now what has happened is that you have helped Mike earn his 5-10 members and gotten him started.
(Note: According to this plan, even if you put your level 5 member in the forced matrix, you don't give them any more than a maximum of 6 referrals, so you can always turn that off when you have achieved that).
Now you can motivate Bob, Harry, Tom, and Sally to start building similarly with their own 5 levels. This will help Mike and anyone below him in subsequent levels as well. Although you can't earn from those levels, it will help you retain your downline, as what you are establishing is a sort of 'pay it forward' concept. In fact, you can communicate with them and say, "Okay guys, since I can't really do much about Mike's downline, besides putting him on the Forced Matrix, can you guys do something to help him?" And maybe they will work at getting him his 6 signups, and then the next level will benefit the same way and so forth. They can super-charge each other, saying, "Guess what, guys? 3 more to go for Mike?" - Get the idea?
Okay, so you started at the top and you worked your way down to the bottom, and then you going upwards in reverse. Once you reach the top now back to the first level, you build on your 1st level - next to Bob, and you do the same thing and build a second column, then a third one, and so forth.
The nice thing is that, hopefully, your downline is also working away, with varying degrees of success, and this should help everyone. The quicker you get people to the point where their GDI monthly costs are covered, the quicker you ensure their staying in, and of course, if you help them get into profit, there is nothing like it!
It will take a bit of time, but it's well worth it. And in the meantime, you are not losing any weekly bonuses if you qualify for them.
Ask all your downline members to do this for all their level 5 members.
So after you have reached your level 5 (since you don't earn anything beyond level 5), you can have another member of your family sign up under Mike.
In the process you have not only helped retain your own downline, but theirs as well. You have motivated and inspired them to do the same for others, and you have developed a really nice 'pay it forward' concept which will help them do the same for others, thereby benefiting everyone.
So in summary, you are building your matrix as a 6 x 5 concept. By the time this is finished, you should be earning $9330 per month in residual income.
What happens after that?
Well, you start building on the side and start widening the matrix 1 column at a time: 7 x 5, 8 x 5, so on, which will continue to add to your residual income as well.
Also, another thing to keep in mind is that, hopefully, your other team members in your downline are achieving varying amounts of success, which can all accumulate towards building your collective downline, and maybe you won't even need to personally place 6 people under each person.
Hope this helps. I'm sure this is not totally foolproof, and it has glitches, but at least it's a good system that you can develop. You can start a Yahoo group or a Ning group or even just install phpBB (free) on a sub-domain to get your own forum like this for your GDI downline members with personal log-ins, etc. to add even more value.
If you already have people in your GDI downline, well, you can still start with this method with any fresh signups you get.
(BTW, this method can apply to any MLM program you are part of - with a little tweaking).
Good MLM is all about looking out for the other guy below you and having a heart for him to help him succeed, thereby contributing to your own success as well.
Somesh.
Last edited by khazanaghar (2010-02-09 13:52:47)